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Apple to Sponsor the Super Bowl Halftime Show

September 23, 2022

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Apple’s pursuit of an N.F.L. media package has broadened to include a sponsorship of one of TV’s most-watched events.

BY TRIPP MICKLE | NYTimes Technology | Disclosure

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Apple to Sponsor the Super Bowl Halftime Show

Apple’s pursuit of an N.F.L. media package has broadened to include a sponsorship of one of TV’s most-watched events.

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